I am a London-based Editorial Director & Creative Strategist who turns bold ideas into copy that connects – for global labels and ambitious independent brands
I am a Senior Editor and Creative Strategist with 30 years of experience shaping the voice of major national titles and global brands. My career spans writing and editing for top-tier publications including HELLO!, Vogue and Elle Decoration, alongside developing copy and creative concepts for iconic names such as Dior, Chanel and LVMH.
I specialise in turning layered narratives into compelling consumer stories that resonate across international markets. I excel at blending sharp editorial integrity with a deep commercial intuition, giving brands a sophisticated, authentic voice that builds lasting connection and loyalty.
Let’s collaborate to bring your creative vision to life.
Contact me on jboundsmedia@gmail.com